Europe Craft Beer Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 40.2 Billion
Market Forecast in 2033: USD 71.2 Billion
Market Growth Rate: 6.24% (2025-2033)
The craft beer market in Europe was valued at USD 40.2 Billion in 2024 and is projected to grow to USD 71.2 Billion by 2033, with an expected compound annual growth rate (CAGR) of 6.24% from 2025 to 2033.
Europe Craft Beer Market Trends:
The Europe craft beer market is witnessing rapid growth, based on the growing consumer demand for premium and creative styles of beers. With the increasing inclination toward unique flavors and locally brewed products, the demand for craft beer has seen a tremendous rise across the region.
Furthermore, awareness regarding artisanal and smaller batches of production is on the rise, increasing the popularity of their high-quality image as an authentic product. This includes positive demand pressure in low-alcohol and gluten-free craft beer variants due to changing lifestyles and lifestyle choices towards a healthier version.
In addition, the surge of microbreweries and taprooms along with a rise in the number of beer festivals and cultural events also contributes to enhancing access and interactions by consumers toward craft beer products. The influence of social media and online platforms in promoting new brands and fostering consumer curiosity is playing a pivotal role in market expansion. Moreover, support from government initiatives encouraging local brewing and sustainability-focused production methods is driving the growth of the Europe craft beer market.
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Europe Craft Beer Market Scope and Growth Analysis:
The Europe market encompasses a wide range of beer styles, from lagers to ales, stouts, and specialty brews, to suit diverse consumer palates. The market is dynamic and constantly changing, with craft breweries innovating brewing techniques and experimenting with ingredients such as herbs, fruits, and spices to attract adventurous consumers. Apart from these factors, sustainable brewing techniques that include environmentally friendly brewing machines and packaging for beverages are taking off, resonating with more conscious consumers with a growing respect for the environment.
E-commerce and direct sales have expanded their markets, increasing access for more smaller breweries as compared to others that have traditional business models in place. Additionally, the expansion of the tourism industry in Europe is supporting the increasing popularity of regional craft beer offerings, where tourists are seeking locally brewed beverages as part of their cultural experience. Moreover, the increasing collaboration between craft breweries and hospitality venues, such as hotels and restaurants, is also contributing to growth, offering new opportunities for innovation and market expansion.
Europe Craft Beer Industry Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest Europe craft beer market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Product Type Insights:
- Ales
- Lagers
- Others
Age Group Insights:
- 21-35 Years Old
- 40-54 Years Old
- 55 Years and Above
Distribution Channel Insights:
- On-Trade
- Off-Trade
Country Insights:
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
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Competitor Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
Other key areas covered in the report:
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Market Dynamics
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
- Top Winning Strategies
- Recent Industry News
- Key Technological Trends & Development
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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